Innovating Transport For Liveable Cities
The second edition of LTA-UITP Singapore International Transport Congress and Exhibition (SITCE) was held at Suntec Singapore from 19-21 October 2016. Themed “Innovating Transport for Liveable Cities”, SITCE 2016 set the stage for a meaningful discussion of innovative solutions for challenges faced by all in the business of urban transport.
Comprising of a trade exhibition, a congress, technical visits and various networking opportunities, SITCE brought together the authorities, policy-makers, urban planners, transport operators, as well as solution providers, for a week of in-depth dialogues and forums, exchange of ideas and opportunities to expand business networks.
An online business matching solution was launched prior to the event to help
participants identify and meet relevant prospects during the event proper.
An example of an effective online-to-offline (O2O) experience, the online business matching solution was powered by a recommendation engine and helped to integrate digital with face-to-face exchanges by enabling participants to easily fix meetings and network at the event. The MP Group was the appointed event manager responsible for putting the entire event together.